New
24/04/2025
Introducing the Shopware Community Hub
The Shopware Community Hub supports both your personal journey and the collective strength of the community, empowering all of us to grow together and succeed.
Content to level up your business
The freshest ecommerce insights, expert advice, and product news
From global business trends and hot product news to community events and developer know-how. Get all the content you need to stay ahead.
Ecommerce trends
New
23/04/2025
Emerce100: Shopware Recognized as a Top Performer in E-Commerce
Shopware has once again been listed on the Emerce100 in 2025, which annually recognizes the best ebusiness companies. We are proud to be among the best providers in two categories: open source and commercial ecommerce solutions.
New
23/04/2025
From chaos to control: Mastering complexity in ecommerce
The world moves fast. Business moves faster. Complexity isn’t a roadblock—it’s your playing field. In this first article, we’re flipping the script on business challenges, showing you how the smartest leaders turn chaos into competitiveness.
New
22/04/2025
Stability in uncertain times: Why choosing a reliable ecommerce platform matters now more than ever
In today’s unpredictable global climate, marked by geopolitical tensions, economic shifts, and regulatory changes, this blog explains why choosing a reliable, future-proof ecommerce platform like Shopware is more important than ever.
New
22/04/2025
Omnichannel Commerce: How to optimize your sales strategy across all channels
This blog explains how omnichannel commerce works, the key benefits it offers, and how to successfully connect all your sales channels with the right strategy.
New
17/04/2025
How artificial intelligence is reshaping ecommerce
In this post, we'll explain AI's role in ecommerce and its benefits to both businesses and consumers.
10/04/2025
Voices of Ecommerce: Expert Insights on the Future of Online Retail in 2025
Explore what’s shaping ecommerce in 2025 – from AI personalization to seamless checkouts and global growth. This post shares expert insights from the Mollie Ecommerce Playbook, featuring voices from top industry leaders.
09/04/2025
Efficient inventory management in ecommerce: How to tackle the elephant in the room!
Struggling with inventory? Learn how Shopware and Planet OMS help you manage stock, handle returns, and keep all channels in sync.
08/04/2025
Real-Time Personalization in Headless Commerce: Strategies & Technologies
Real-time personalization boosts sales, loyalty, and user experience. Learn how to create tailored shopping journeys with Shopware’s headless commerce setup – powered by data, AI, testing strategies, and real customer success stories.
07/04/2025
The Hybrid Sales Model: Redefining B2B Success
Discover why a hybrid sales model is not just a “nice-to-have” but a critical success factor in modern B2B business.
02/04/2025
TikTok Shop with Shopware – Unlock the power of Social Commerce for your online business
TikTok Shop just launched in Germany. Learn how to sell your Shopware products on TikTok – with or without a connector. Includes step-by-step setup guide and marketing tips.
01/04/2025
How to balance marketplaces and omnichannel commerce to win in B2B
How can B2B brands leverage marketplaces without losing control over pricing and customer relationships? Learn how to balance marketplaces and omnichannel commerce for long-term success.
31/03/2025
B2B ecommerce: Opportunities, challenges, and solutions
B2B ecommerce has established itself as a powerful sales channel. But what benefits can you expect – and what challenges should you be prepared for? This practical guide will help you get started.
27/03/2025
Is your conversion rate stuck? Try these optimization tips now!
Lots of traffic but barely any revenue? We’ll show you how to reduce cart abandonments and boost your conversion rates with hands-on tips and expert insights from the Shopware network.
20/03/2025
Empowering the customer: How digital self-service accelerates b2b sales and boosts customer satisfaction
We’re spotlighting a major trend in B2B: Digital Self-Service. Learn how this approach relieves your sales team and boosts customer satisfaction in the long run.
18/03/2025
Composable commerce – definition and advantages for your store
Are rigid systems holding you back? Discover how composable commerce empowers you to adapt quickly to market changes and future-proof your business.
12/03/2025
Shopware AI Copilot: 12 AI features that revolutionize your ecommerce
Artificial intelligence offers you many opportunities to improve your everyday ecommerce business. This article details the benefits that Shopware's AI-powered capabilities yield.
06/03/2025
Expanding your reach: How Shopware Multichannel Connect helps you sell globally
Want to sell internationally? 56% of global ecommerce sales are generated via online marketplaces. Find out here how to successfully sell on global marketplaces with a well-thought-out multichannel strategy and the right tools.
27/02/2025
6 challenges of global ecommerce expansion – and how to overcome them with Shopware
Expanding your ecommerce business internationally unlocks great opportunities but also big challenges. In this post, we’ll explore 6 challenges businesses face when expanding globally – and how Shopware provides the tools to navigate them successfully.
21/02/2025
Cross-border ecommerce: What you need to know to go global
Discover how you can open up new markets and scale your business internationally with cross-border ecommerce! In part 1 of this blog series, you will learn all about the opportunities, challenges and strategies for successful cross-border trade.
12/02/2025
No lock-ins, no limits. Best practices for a seamless migration to Shopware
Avoid vendor lock-in and migrate to Shopware with confidence. Discover best practices for seamless replatforming, ensuring flexibility, scalability, and full control over your ecommerce operations while minimizing risks and future-proofing your business.
10/02/2025
G2 Winter Reports 2025: Shopware leads in 13 categories
Shopware shines in G2's 2025 Report, continuing its 2024 ecommerce success. In this blog post, you'll learn exactly what G2 is, how the review platform works, and which awards Shopware was able to secure in 2025.
05/02/2025
Breaking free from vendor lock-in: Strategic steps for decision makers
With this second part of our series, we offer a strategic framework for identifying, mitigating, and ultimately overcoming vendor lock-in, empowering you to future-proof your operations while fostering flexibility and resilience.
29/01/2025
Vendor lock-in: The invisible growth barrier for upper mid-market businesses
Uncover the hidden dangers of vendor dependency and how they impact scalability, innovation, and flexibility. Learn actionable strategies to break free, reduce risks, and build a future-proof ecommerce infrastructure that drives sustainable growth.
28/01/2025
How can search & discovery tools improve your online business?
In this blog post, our partner DooFinder demonstrates how Shopware stores were able to boost their conversions with the Search and Discovery tool. Learn how you can also improve your customer interactions with Search & Discovery optimization.
17/01/2025
9 hidden costs of delaying your platform migration
Still hesitant to switch your current ecommerce platform because you're worried about the costs? Here's what you need to know: Holding on to an outdated system can cost you far more in the long run. Discover the nine most important reasons why.
13/01/2025
The best Shopware Store extensions of 2024
Looking to hit the ground running in the new year? Upgrade your online shop with a new theme or streamline your processes with a new app. Our list of top-rated extensions will help you get there!
![“Switching the B2B ecommerce platform? It can wait!” – 5 excuses from your boss and how to counter them [with checklist]](https://images.ctfassets.net/nqzs8zsepqpi/4yBh6Q4YrV71T5o3kDft5n/cb062bb35aff0b601abc1e3326d27172/replatforming_860x325.jpg "“Switching the B2B ecommerce platform? It can wait!” – 5 excuses from your boss and how to counter them [with checklist]")
13/12/2024
“Switching the B2B ecommerce platform? It can wait!” – 5 excuses from your boss and how to counter them [with checklist]
You know the benefits of replatforming, but your boss is pushing back? Discover the typical excuses many bosses use and how to skillfully counter them to move your project forward.
![Best Shopware B2C shops 2024 – Marie’s picks [with videos]](https://images.ctfassets.net/nqzs8zsepqpi/67scik7g68WuhvUxgqYJcB/1001b7bcdb584b5dc4396554fe5baa9c/Blog_Title_Banner_EN.png "Best Shopware B2C shops 2024 – Marie’s picks [with videos]")
09/12/2024
Best Shopware B2C shops 2024 – Marie’s picks [with videos]
Discover the top B2C online stores of 2024 from our Product Manager Marie. Take a look at successful examples such as fleurop.de in Marie's video presentation and find out why brand presence and customer experience are particularly impressive here.
02/12/2024
Spatial Commerce – The customer experience and ROI hack for B2B brands
This guest blog by Ziffity Solutions explores how Spatial Commerce using AR enhances B2B customer experience, product visualization, and ROI, offering actionable insights and real-world examples for B2B brands looking to adopt these technologies.
